Direct Marketing

with Australia’s largest independent farmer database

Build your marketing and sales pipeline

We can reduce the time and effort involved in your lead generation campaign by taking a targeted communications approach that considers farm type, size, and seasonal conditions.

Lead generation

We can help you build trust and lasting relationships with qualified leads, having extensive experience in the following categories:

Fertiliser and herbicides

Farm machinery

Agri financing packages

Succession planning

Grain storage requirements

Animal health products

Crop protection products

Insurance – including cost recovery and income protection

Farm fencing

Soil moisture profiling

Customer retention & member engagement

Want to improve engagement and retention? We can can help with re-activation, education and awareness, helping you to improve your offering, strengthen relationships and stay in touch with customer needs.

How we can help
  • Nurture existing leads and customers

  • Awareness and promotion

  • Product/service performance benchmarking

  • Courtesy calls

  • Event/ campaign promotion

  • Reduce customer attrition

  • Identify and mitigate churn

Who we can call
  • New customers

  • exisiting customers

  • Inactive customers

  • Customers nearing end of contractual term

  • Lost customers

Enriching your data insights

Our services can help you to build and maintain your customer database.

How we can help
  • Data mining

  • De – duping

  • Farm database cleaning

  • Data merging & integration

  • Secure hosting and management

  • Data hygiene

  • Campaign analysis & reporting

  • Data segmentation

  • Profiling

  • Modelling

  • White space analysis