Specialised products

with the largest information warehouse on Australian Farmers

Market Segmentation

The 5 faces™ of Australian Agriculture 

At KG2 we understand the importance of knowing farmers attitudes towards your product or service.

KG2’s extensive market intelligence has allowed for deep insight and understanding of farmers within the Australian agricultural industry. This has allowed us to attitudinally segment customers, streamlining the marketing campaigns of our clients.

Agriculture Market Research

Omnibus quarterly panel

AgScan™

Imagine being able to get into the mind of the market.

We conduct a quarterly CATI omnibus survey – AgScan™.

Accessing AgScan™ and adding proprietary questions is a low risk approach to understanding the mood and market dynamics of the agricultural sector.