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Australian agriculture: 3 key barriers to agtech adoption

Australian agriculture: 3 key barriers to agtech adoption

With so much data-driven technology positioned as a solution to many technical, time and labour-based issues that reduce food production efficiency, is money the main limitation when it comes to agtech investment, or are there more complex psychological or even cultural barriers at play?

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Relationships with Farmers

Relationships with Farmers

Farming is all about relationships Producers rely on advice about products, services and operations from people they know and trust such as...

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