Each week KG2 talks to thousands of farmers via our market research campaigns. Recently, there has been a trend in farmer’s responses about...
A Natural Resource That is Now Our Most Sought After Commodity
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Relationships with Farmers
Farming is all about relationships Producers rely on advice about products, services and operations from people they know and trust such as...
IoT and Smart Farming is the Technology Revolution for Australian Agriculture
"Smart farming" and Internet of Things (IoT) technology is providing the platform for the "fourth agricultural revolution". In the 2016-17...
Can Precision Farming Solve Australian Agricultural Problems?
“Precision farming” in Australian agriculture, is the new term for IoT-based approaches that make farming more controlled and accurate, enabling a...
Is Smart Farming and IoT Helpful to Australian Agriculture?
The driving force behind smart farming in Australian agriculture is the “Internet of Things” which is connecting smart machines and sensors...
CATI is the best way to have a conversation with farmers, especially during the COVID-19 pandemic
As social distancing and self-isolation rules have curtailed face to face research methodologies such as focus groups, the power of contacting...
Carbon Farming: A New Market for Australian Farmers
The challenges that climate change and increasing global gas emissions present for farmers in Australia are hard to predict and even harder to get...
Weather Certificates: Climate Risk Mitigations Solutions in Agriculture
Weather for agriculture plays one of the largest roles in maintaining farm productivity and profitability, yet it also stands as the variable that...
How can we Use Data Analytics in Agriculture?
The agricultural industry is poised for a data driven revolution. Technological advancements and the rise of big data have transformed the way we...